H.K.Jielong Tooling Co.,Ltd.
Dongguan Jinsheng Tooling Co.,Ltd.
Add: No77, Liantang Road, Jinlong Industrial,Sanzhong, Qingxi Town,Dongguan City, Guangdong Province,China.
Tel:+86-769-87383327
Fax:+86-769-87291711
Http:www.jielongtooling.com
E-mail:jielongjason@163.com
After several years of preparation, Changan Town, State Administration of Quality Supervision recently named "national well-known brands to create a metal mold industry demonstration zone", and live Award.
"National brands to create demonstration zone" construction work is AQSIQ strengthen brand building, promotion of local government to carry out an important initiative to create a work of well-known brands, Changan Mould town of existing enterprises more than 1,100 individual industrial and commercial households 12,000 households, employing 16 people, the annual output value of nearly 18 billion yuan, is one of the most important hardware products distribution center in southern China dies.
Create encourage enterprises to upgrade and restructure
Changan Mould industry started in the 1990s, after years of nurturing the development, has formed a cluster size, industry strength, the product is complete, highlight the regional brand. Create national brands working demonstration area is of great significance for Chang, it is to enhance the quality of economic development priorities.
According to the relevant responsible person said the town to carry out the demonstration area is to implement "comprehensively improve our open economy, the formation of technology, brand, quality and service as the core of the new competitive export advantage" requirements put forward by the party's 18, also continue to implement the "quality development program (2011-2020)" of the expression. Demonstration area of Changan Town for the implementation of "a change in the two District, to enhance the" development strategy to expand the brand influence, enhance the comprehensive competitiveness of the region is of great significance.
In order to improve the work to create a demonstration area, Changan Town, also set up a leading group for the preparatory work to create a work as the starting point, vigorously implement the brand strategy, speed up industrial restructuring and upgrading of metal molds, efforts to promote the Changan brand name from the manufacturing town to town development of.
According to the Municipal Bureau of Quality Supervision sampling data showed that nearly three years, Changan Town, product quality pass rate remained steady at over 95%, higher than the overall average rate of qualified products similar Towns in the city. The town of existing national and provincial famous brand name standard 31, which mold enterprises have 14, which together account for 48 per cent.
Changan Town, responsible person, Changan Town, well-known brands will be successfully created demonstration area as a driving force, continue to focus on brand and quality construction, improve the working mechanism to consolidate the achievements in the creation, to build a massive work pattern. Create a group with well-known brand and core competitive edge of enterprises and industrial clusters, and strive to improve Changan Mould regional brand awareness, promote industrial upgrading and development of Chang'an metal mold.
Brand building quick step
Chang'an town currently has five major professional market, an Jewelry Street, a well-known brand exhibition. 5 large-scale professional market, with a total area of over 500,000 square meters, more than 2,500 permanent tenants, the annual turnover of over 15 billion yuan, is an important flow of mechanical metal mold industry gathering area in southern China; since 2001, Changan town for 14 years, held the "China (Chang'an) International Machinery Hardware Mould Exhibition." Mould in the country brand promotion has a great advantage.
Chang'an Town since November 2013 by the State Administration of Quality Supervision approved to carry out the creation of work. Chang'an Town in September 2014 through the creation and acceptance of an application made. June this year, with higher scores by AQSIQ Expert Group on-site inspection. After a rigorous review text argument, after on-site inspection and a public notice, the AQSIQ decided to officially named Chang'an "Create demonstration area well-known brand".
According to the overall goal of "national Mould industry well-known brands to create a plan to build the demonstration zone" created Changan developed as follows: to create a demonstration area for the goal to "create a quality town in Guangdong Province demonstration town" and "the implementation of technical standards in Guangdong Province Strategic demonstration area (town) "as an opportunity to comprehensively promote and boost the town in various industries improve product quality, service, quality and environmental quality, optimizing product planning and construction of the town area and commercial area formed by points to the surface of the integrated development of the pattern, the town playing a set of metal mold industry and business culture as a whole, a complete industrial chain, excellent service quality, brand obvious demonstration area.
The program also identified five major tasks of measures, including: the development of a clear definition of the regional brand building planning, construction distinctive regional brand culture, reinforce the quality of basic regional brand building, to achieve significant regional brand-building effectiveness, enhance regional brand-building role model Wait.
Some experts told reporters that overwhelmed Changan Town took home the "national brands Demonstration Zone," the plaque, will drive the formation of industrial clusters with strong competitiveness, the backbone of the enterprise, professional products, in order to enhance Chang'an metal mold industry on the domestic industry The leading role will increase the development of new advantages.
Further Reading
Hot Runner Technology
1% increase in revenue for the industry
Create Highlights
This time create activities, to create a task well-known brand around the demonstration area, Changan Town strengthen the brand planning and quality of work Union standards.
Chang'an Town by letter department responsible person, Changan Town, formulated the "national well-known brands to create a metal mold industry to build demonstration area planning", the preparatory work into the town's economic and social development plan, to create a job as one of the priorities the town government, Mould vigorously promote brand development, promotion and protection.
The official said that through the introduction of "Chang'an Town brand strategy implementation plan," in recognition of increasing efforts to encourage enterprises to create brand honor. Enterprises to obtain 1 million reward well-known trademarks, brand names province marked each award 300,000. Organizations can also enjoy the preferential policies of technological innovation, such as enterprises, "machine Substitution", upgrade equipment, improve product quality, according to city financial incentives town finance amount 1: 0.2 ratio of reward.
In terms of technical standards, quality and technical requirements of the industry to overcome disunity, uneven level of quality problems. In April this year, Chang'an Town successfully passed the pilot site inspection of Guangdong Province, the implementation of technology standards strategy demonstration town construction.
Currently, Changan town enterprises amounted to participate revision of industry standards, national standards 34, first set up in the city and the province standardization of the Secretariat 2, with 11 companies to create a good standard, adopting international standards and advanced foreign standards 94. Which, by the standard techniques of hot runner system Chang'an Town business-led research has become the route guidance industrial development, improve the enterprise's ability to identify the needs of the market, reducing the quality of the risk, effectively reducing the cost of doing business. It is estimated that this system can increase one percent of income per year for the entire industry.
Invested 80 million yuan
Founding Inspection Center
Create Highlights
Platform construction, Changan Town, Dongguan City has set up a support metal mold industry associations, State Key Laboratory of Die Technology, Huazhong University of Science and Technology, Zhenan mold testing service center, Dongguan City, the Electrical and Mechanical Engineering. And Guangdong Province Mould inspection station formed Sharing Alliance, strong technical support capabilities.
Currently, a total investment of 80 million yuan Changan Town, State mold Product Quality Supervision and Inspection Center is actively under construction. Reverse laboratory test center has a failure, the physical properties of analytical laboratories, chemical analysis laboratories and other diversified laboratory; with industrial CT, high-precision coordinate measuring machine, X-ray diffraction (XRD), simultaneous thermal analysis - Gas - Mass once a systems and other advanced equipment to meet national standards and industry standards for mold and parts testing requirements.
Chang'an Town officials told reporters that a single center is completed, it will provide technological achievements into industrial development and provide a high level of public testing platform, the service industry and a huge South China mold behind the manufacturing industry, so as to promote scientific and technological level of manufacturing in Dongguan improve, promote industrial upgrading Chang'an, to promote the transformation and upgrading of the mold manufacturing industry as a whole has played a positive role.
Reprinted from Nanfang Daily OF: He Mingjiang correspondent Wei Wang Chao love meter belongs to original author. Ben immediately if infringement please contact us, we will deal with in a timely manner.